Walk into any Starbucks, Tim Hortons, or McDonald's and you will see them: bright, fruit-forward refreshers in pink, green, and magenta. Over the past few years these drinks have moved from a summer novelty to a year-round menu staple, and customers now expect them on offer in every season. At Fratello, our Smartfruit Refresher line lets you tap into that demand with a premium, all-natural product that is genuinely easy to serve.
Why refreshers belong on every menu
Refreshers are no longer a seasonal experiment. The major chains have proven that fruit-based, lightly caffeinated beverages sell all year long, appealing to guests who want something cold, vibrant, and lower in calories than a milkshake or a sugary soda. Smartfruit Refreshers are built on real fruit purees, green coffee bean extract for natural energy, and coconut water for hydration. They are 100% natural, vegan, gluten-free, kosher, and non-GMO, with no added sugar and around 50 calories per serving.
The line spans six bold flavors, from the cafe-favorite Strawberry Acai and Mango Dragonfruit to spa-inspired Watermelon, Cucumber & Mint and tangy Kiwi, Mint & Lemongrass. You can explore the full range on our Specialty Drink Mixes collection.
A natural fit for bars, pubs, and restaurants
The same concentrate that makes a beautiful non-alcoholic refresher also makes an outstanding base mix for cocktails. Bartenders can build vibrant, consistent drinks in seconds: a Strawberry Acai base with vodka and soda, a Watermelon Cucumber Mint highball, or a Kiwi Lemongrass cooler with gin. Because the flavor is dialed in from the jug, every drink tastes the same whether it is the first of the night or the four-hundredth, with no muddling, no house syrups, and no guesswork.
That consistency is exactly what makes refreshers so attractive for a busy bar or restaurant program: fun, photogenic, and endlessly riffable for both zero-proof and spirited menus.
The best part: the margins
Smartfruit Refreshers ship as a 48 oz shelf-stable concentrate that needs no refrigeration until opened. Preparation is genuinely as simple as dilute, pour, and serve, with two mix ratios to control flavor and profit. The standard 1+1 ratio delivers full flavor at roughly a 52.7% margin, while the high-margin 3+1 ratio reaches up to 76.4% margin per drink. At a suggested retail of around $4.92 for a 16 oz serving, your menu price lands well below the big chains while your cost per drink can be as low as just over a dollar.
Training is minimal. If a team member can pour water and add ice, they can make a perfect refresher, which keeps labor costs low and quality high across every shift.
Wholesale accounts: request samples
Already a Fratello wholesale partner, or thinking about becoming one? We would love to get samples into your hands. Reach out to your dedicated account rep, or contact our receptionist at info@fratellocoffee.com or 403.265.2112, and we will help you choose the right flavors and mix ratios for your menu. To browse the full lineup first, visit the Smartfruit Refresher collection.
