What Does Fratello Provide Wholesale Customers?
Fresh roasted coffee is only one part of a successful coffee program.
Fratello Coffee Roasters provides wholesale coffee, commercial espresso equipment, installation, barista training, preventative maintenance, coffee consulting, menu development and ongoing operational support.
Whether you operate a café, restaurant, hotel, office, grocery store or airport location, our goal is to help you serve better coffee, simplify operations and build a more profitable beverage program.
Industries We Serve
Fratello Coffee Roasters supports businesses across Western Canada, including:
Cafés — Build a coffee program that improves consistency, workflow and profitability.
Restaurants — Serve exceptional coffee without slowing down service.
Hotels & Resorts — Deliver a premium guest experience through coffee, equipment and training.
Offices — Provide employees and guests with fresh roasted coffee and reliable brewing solutions.
Grocery & Retail — Offer fresh roasted coffee and private label programs that stand out on the shelf.
Airports & Travel — High-volume coffee solutions designed for speed, consistency and reliability.
Equipment Selection & Program Development
Choosing the right coffee equipment is about much more than selecting an espresso machine. The ideal solution depends on your daily volume, available labour, beverage menu, customer expectations, available space and budget.
Fratello helps businesses evaluate commercial espresso machines, grinders, brewers and water filtration systems based on their specific needs. Whether you're opening a new café, upgrading an existing coffee program or looking to improve consistency and workflow, our team can recommend equipment solutions designed to support long-term success.
What We Help With
- Commercial espresso machine selection
- Super-automatic vs traditional equipment
- Grinder selection and workflow design
- Batch brew and office coffee systems
- Water filtration recommendations
- Equipment budgeting and ROI planning
- New café equipment planning
- Multi-location standardization
Why It Matters
The right equipment can improve drink quality, increase consistency, reduce training requirements and create a better customer experience. Our goal is to help you invest in equipment that fits your business today while supporting future growth.
Start Your Wholesale Journey Today
Whether you're opening a new café, improving an existing coffee program, upgrading equipment or looking for a new wholesale coffee partner, we're here to help. Tell us a little about your business, your monthly coffee volume and your current setup. A member of our team will review your information and recommend the coffee, equipment, training and support that best fits your goals. We work with cafés, restaurants, hotels, offices, grocery stores and retailers across Western Canada.
Our Promise
Quality in Every Order
Our commitment to the art and science of coffee roasting ensures that every batch meets our stringent standards of flavor and quality. You'll serve exceptional coffee that wows every time.
Direct-Trade Difference
We source our beans through Direct Trade, working closely with passionate farmers. This philosophy not only assures ethical sourcing but also unique, stand-out flavor profiles, giving you an edge in the market.
Committed Support
Partnering with Fratello means more than a supplier relationship. We're a supportive team dedicated to your success. Benefit from our expertise, innovative practices, and collaborative spirit to grow your business.
WHOLESALE SERVICES
Café Partnership
At Fratello, we're not just coffee roasters; we're your partners in crafting exceptional coffee experiences. We offer comprehensive support to café owners, from those with a budding concept to established businesses looking to elevate their coffee game. When you choose Fratello, you gain access to a team of seasoned coffee professionals committed to your success.
Espresso and Coffee Equipment
Quality coffee deserves quality equipment. We guide our clients in selecting the best machines and brewing tools tailored to their needs and budget. From the unparalleled craftsmanship of Slayer Espresso machines to the reliability of Nuova Simonelli and Fetco brewers, we've got you covered. Our offerings also include essential accessories and 24/7 technical support through our trusted local service partners.
Café Consultation
Our consulting services are designed to help you serve Fratello coffee at its best. We offer personalized recommendations on coffee selection, equipment, and training. Our consultants bring a blend of business acumen and coffee passion to the table, ensuring that your café not only serves great coffee but also thrives as a business.
Barista Training
Whether it's mastering latte art or exploring alternative brewing methods, our training programs are tailored to meet your specific needs and are included as part of your partnership with Fratello.
Coffee Seminars
Discover the journey of Fratello coffee—from farm to cup—through our educational seminars. These sessions offer a deep dive into coffee sourcing, roasting, and brewing, including a tour of our roasting facility and interactive cupping sessions. It's an excellent opportunity for you and your team to gain a holistic understanding of coffee, ensuring you serve only the best to your customers.
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